Fulfillment by Merchant (FBM) is a method of fulfilling orders in which a third-party seller handles all aspects of the order fulfillment process, including storage, picking, packing, and shipping.

Fulfillment by Amazon (FBA) is a service provided by Amazon that allows third-party sellers to store their products in Amazon's fulfillment centers

The shopping cart abandonment rate is a metric that reviews the percentage of online shoppers who add an item to a cart or bag without buying those items.