Content Management System (CMS)

What is Content Management System (CMS)?


A Content Management System (CMS) is a software application that allows users to create, manage, and publish digital content, typically for websites or other online platforms. A CMS provides an intuitive interface for users to add, modify, and delete content without requiring technical knowledge or coding skills.

With a CMS, website owners and content creators can easily create and manage website pages, blog posts, images, videos, and other digital assets. A CMS typically separates the content of a website from its design and layout, allowing users to focus on creating and editing content without needing to understand the technical details of website design.

A CMS can offer various features such as user management, version control, workflow management, and content scheduling. Some CMSs are open-source and freely available, while others are proprietary and require licensing or subscription fees.

The use of a CMS can help organizations to streamline content creation and management, improve workflow efficiencies, and ensure consistent branding and messaging across their online presence. Common CMSs include WordPress, Drupal, and Joomla.

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Average Order Value (AOV)

What is Average Order Value (AOV)?

Average Order Value (AOV) refers to the median total of every order a merchant receives during a defined period.

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Amazon Standard Identification Number (ASIN)

What is Amazon Standard Identification Number (ASIN)?

ASIN is an acronym that stands for “Amazon Standard Identification Number.” When you visit a product page on Amazon’s website, the URL contains this 10-character number.

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Bounce Rate

What is Bounce Rate?

Bounce rate is a web analytics metric that measures the percentage of website visitors who leave a website after viewing only one page, without interacting with any other pages on the site.