Comma Separated Values (CSV) is a file format commonly used for storing and exchanging tabular data between different software applications. It consists of plain text data organized in rows and columns, where each row represents a record and each column represents a specific attribute of that record.
Values in each column are separated by commas, hence the name "Comma Separated Values". CSV files can be opened and edited in a variety of programs, such as text editors and spreadsheet applications, and are often used for data interchange between different systems or as a data source for other applications.
Click-through rate (CTR) is a metric that measures the number of clicks an ad or a link receives relative to the number of impressions, or views, it generates.
A Universal Product Code (UPC) is a graphic and numerical code printed on retail packages and is often referred to as a barcode.
Brick and mortar refers to a physical retail store or business location, as opposed to an online or virtual presence.
