A 3PL, or third-party logistics provider, is a company that offers outsourced logistics services to businesses that need to manage their supply chain operations more efficiently.
A 3PL typically provides a range of logistics services, including transportation, warehousing, inventory management, order fulfillment, and freight forwarding, among others. These services can be tailored to meet the specific needs of a business and are often provided on a contract basis.
By outsourcing their logistics operations to a 3PL, businesses can focus on their core competencies while leaving the complexities of logistics to a specialized provider. 3PLs can also provide cost savings and improved efficiencies by leveraging their expertise and economies of scale to optimize logistics processes.
Out of Home (OOH) advertising refers to any form of advertising that reaches consumers while they are outside their homes or workplaces.
Customer Lifetime Value (CLV) represents the total funds a consumer spends at a business for products and services without any specific time measurements restricting the data.
Average Order Value (AOV) refers to the median total of every order a merchant receives during a defined period.
