Do you wish your ecommerce store was more personalized? Do you dream of making your customers feel like you’ve designed your products just for them, based on their shopping patterns and behaviors?
Rebuy brings that dream closer to reality. This review walks through how this tool has the potential to revamp your storefront and the experience your shoppers have using it.
What is Rebuy? 🚀
Rebuy is an AI-powered Shopify app that makes personalized recommendations for your customers. It is essentially a no-code solution that provides white-glove service in an automated fashion.
You can use Rebuy to expose your customer base to new products in your catalog they may not have seen otherwise, and increase sales in the process.
Let’s get into the mechanics.
How does Rebuy work? 🤔
Once the app is downloaded, the Rebuy platform integrates into your Shopify setup. You are able to navigate the dashboard and take full advantage of all the features encompassed within.
Rebuy is used primarily to suggest upsells and cross-sells where customers are most likely to make pivotal purchasing decisions. For example, on your home page or throughout various parts of the shopping journey.
Through a host of product page widgets and pop-ups you have installed on your Shopify store with Rebuy, you can effectively coax your customers into buying additional merchandise.
You can also follow up with your buyers post-purchase. With automated emails that allow people to renew their product subscriptions seamlessly, you can increase customer lifetime value and foster brand loyalty.
Rebuy can also reduce the friction involved in making purchases by enabling you to share links to carts that have been pre-populated. You can also do things like send your buyers to a checkout page where discounts have already been applied, making it more likely that they will follow through on ordering.
These are just some of the ways that Rebuy can be used to boost your business and assist your customers in one go.
Rebuy Key Features 🧰
The Smart Cart feature allows you to include cross-selling widgets directly in your cart. For instance, you have the ability to add recommendations and other top-selling products in the same spot that buyers are about to place their order. This makes it so they don’t have to venture back to other parts of your site to load up on different items they want (and potentially abandon their cart altogether).
You can also use Smart Cart to produce customized visual prompts for your customers. For instance, you can turn on an announcement bar and promote discount codes right in the cart interface. This has the potential to drive more conversions and nudge customers who are on the fence.
The carousel feature in Rebuy allows your customers to browse your catalog at a glance. At the bottom of your detail pages, you can present them with the ability to click through a curated selection. This might include products frequently bought by other shoppers who purchased that same item.
Within the product carousels, customers can adjust options like quantity and color and then add right to their cart. This feature makes sampling what your store has to offer as easy as flipping through pages in a magazine.
The Rules Engine enables you to utilize the prior browsing actions of your shoppers. You can craft custom rulesets in order to produce highly effective suggestions. By configuring your own logic through a series of if/then commands, you are empowered to present your customers with tailor-made recommendations that are based on personal habits.
This enhances the precision of the widgets on the platform. It effectively drives the ability for the other features like add-ons and pop-ups to put forth products that are more likely to convert based on personal data.
This is the backbone of the smart shopping experience that Rebuy provides.
Rebuy FAQs 🙋
Are other engagement analytics tracked in the app?
Rebuy tracks performance metrics you might be interested in like CTAs and click-throughs on the widgets that have been installed.
Is there an API available?
Yes, Rebuy does have an API. If you work with developers, they can use this to add cross-selling to emails, funnels, and account pages, just to name a few scenarios.
Can Rebuy be used for landing pages?
Yes, this is one of the more useful features of the app. You can create a reorder landing page that brings customers to a unique landing site that has a cart that’s already been filled based on their past purchase history.
Rebuy Pros ✅
- Can generate reports: Rebuy makes it simple to run analytics and determine which of your selling strategies are working the best.
- Declutters tech stack: The app requires minimal coding knowledge and can replace other, more complicated software integrations without slowing down your site speed.
- AOV booster: It gets eyes on your products at multiple different touchpoints. Your customers gain exposure to more items, which can lead to expanded cart sizes, which then contributes to an increase in average order value. In sum, the goal of every store owner.
- Streamlines customer experience: The convenience factor of having products available to buy within such close proximity to one another reduces the number of clicks needed to make a purchase.
Rebuy Cons ❌
- Possible overkill: When using the platform, you have to exercise restraint, so as not to bombard your customers and make them feel hounded.
- Preview limitations: Themes you have set up do not show in the preview when adding a widget.
- User interface could be improved: Styling options are only updated after saving the page and then reopening, which can cause frustration.
- Could use more filtering capabilities: The ability to exclude product recommendations by your collections or tags would be a welcome bonus.
Rebuy Pricing 💰
Rebuy has two tiers available: the Starter plan and the Professional plan.
The Starter plan is free, but can only be used for up to 50 orders a month. The Professional plan can handle an unlimited number of orders but costs $4.49 a month and $0.09 per order.
A full breakdown is below:
Final Thoughts 🕵️♀️
Rebuy provides a valuable suite of personalization tools for your Shopify store.
By giving shoppers the ability to acquire what they want quickly–potentially even before they know they want it–the app elevates the experience of your visitors from the moment they start browsing.
From product add-ons to post-purchase one-click offers, it’s no wonder that users consistently report an increase in conversions, sales volume, and customer retention.