Best Push Notification Apps for Shopify in 2022
Push notification Shopify apps are an excellent tools to passively increase engagement and drive more sales without cluttering your customer’s email inbox. But the market is flooded with several different push notification apps with diverse functions and prices, so it can be tricky to pick the best one.
Thankfully, we’ve researched the best push notifications apps for Shopify so you don’t have to. Keep reading to learn more!
We may receive compensation from the tools featured in this guide. However, we do not recommend any tools or services that we do not use in our businesses, have not fully evaluated, or that are not successful for our clients.
What are push notifications?
Push notifications are small, clickable notifications sent via desktop web or mobile web. Push notifications are sent to user’s screens on both mobile and web platforms and are useful to get in front of subscribers when they're most active and paying attention. They're an effective method to inform subscribers about promotions, abandoned carts, new product drops, and more. Subscribers can be classified by their location and preference for specific push notification campaigns.
What're the best push notification apps for Shopify?
We tested and reviewed several push notification apps for Shopify to understand which are the leaders. Some factors we took into consideration were their Shopify reviews, ease-of-use, customer support, feature sets, and pricing.
If you're short on time, here's a quick breakdown of our top picks for the best push notification apps for Shopify for different use cases (we recommend reading the full article to learn how we came to these recommendations):
- 📈 Best for brands on Shopify - 🥇 PushOwl
- ↔️ Best for omnichannel marketing -🥇 Firepush
- 😄 Best for personalization - 🥇 PushOwl
PushOwl is a push notification app for Shopify that enables you to intelligently send push notifications straight to customers on their desktop browser or mobile phone (without requiring an app). PushOwl supports brands of all sizes and they're constantly adding new features to help you create better experiences for your customers. They’ve become the specialty web push notifications Shopify app.
PushOwl Key Features 🧰
The PushOwl Shopify app has several features including:
- Abandoned cart recovery (personalize by including items in the users cart)
- Shipping alerts
- Price drop alerts
- Back in stock alerts
- Multi-language push notifications
- Personalization with segmentation
- Customize notification center icon
- Ability to use emojis
- Include CTA buttons to increase conversions
- Market across multiple browsers, devices, and platforms
- Reporting and analytics
PushOwl Pricing 💵
PushOwl's pricing includes unlimited subscribers and charges based on the number of impressions per month and what features you'd like access to. PushOwl is free for up to 500 impressions per month. An impression is a successfully delivered push notification.
Firepush provides one of the more respected and widely used push notification Shopify apps. It includes advanced push notification functionality to develop powerful push campaigns and automations and comes with a powerful push notification template builder. It is possible to launch your marketing push campaigns in just 15 minutes.
Firepush Key Features 🧰
- Ready-to-use push notification templates
- Automations for back in stock notifications, abandoned cart recovery, shipping notifications, price drop alerts, and more
- Campaign push notifications
- Advanced push notification reporting and analytics
- Subscriber growth tools such as popups, sign-up boxes, fly-out widgets, and embedded buttons
- Expiring discount codes and flash sales
Firepush Pricing 💵
Firepush charges based on the number of contacts and number of push notifications sent per month. Their free plan includes up to 250 contacts and 500 push notifications per month.
Smart Push Marketing is a native Shopify push notifications app that allows you to send web push notifications to your customers.
Smart Push Marketing Key Features 🧰
The Smart Push Marketing Shopify app has several features including:
- Automations for abandoned cart recovery web push notifications, back in stock alerts, price drop alerts, and holiday promotions
- Multi-device push notifications
- Subscriber local timezone notification sending
- Segment subscribers based on price sensitivity, win back, etc
- Unique discount code generation
Smart Push Marketing Pricing 💵
Smart Push Marketing charges based on the number of push notification subscribers and what features you want access to. Smart Push Marketing does not charge based on the number of push notifications sent, so you can send unlimited push notifications no matter what plan you’re on. Their free plan includes up to 100 subscribers.
How to choose a push notification app for Shopify?
With the large numbers of options available to shoppers it can prove difficult to select the most suitable push notifications application on Shopify. Listed below are some important things.
- Ability to segment and personalize messaging
- Feature set
- Ease of use
- Customer support
Brands on Shopify can use push notifications as an easy and powerful way to engage and convert subscribers. They can be used to build and customize customer lists and target personalized push notification campaigns. Brands can use push notifications for similar use cases as email or SMS marketing: to inform users of new products or remind them about promotional offers, abandoned carts, and more.
PushOwl is the best push notification app for Shopify because it is the specialty push notification app with robust push notification functionality for Shopify.
👉 To view more Shopify apps, visit our Shopify app directory.